Issued for and on behalf of Secha Capital by – Etch A Sketch (Pty) Ltd

For media enquiries, please contact: Danielle Melville:, +27 83 462 8547

FORBES AFRICA’s 30 Under 30 List Revealed:

Rushil Vallabh of Secha Capital takes SMEs to next level with ‘boots-on-the-ground” investment model for SA and continent

Rushil Vallabh, founder of Secha Capital, has been announced as a member of FORBES AFRICA’s prestigious 30 Under 30 class of 2017. The list represents exceptional African entrepreneurs who exhibit the potential to create positive social and economic impact across the whole of Africa.

Rushil was selected because his company, Secha Capital, brings a new model to private equity investing in Africa— a model that creates good, sustainable jobs by growing SMEs and that also generates strong financial returns.

Secha is unique because it solves for the “missing middle”, a lack of capital for established SMEs in agribusiness and FMCG, and the “management gap”, a lack of skills, bandwidth, hiring options necessary for a founder to scale her SME.

Secha invests growth capital into these businesses and then inserts team members into the company and works side-by-side with the founder to implement Secha’s Accelerator Toolkit.

Nativechild, a natural haircare brand for ethnic women, and founder/CEO Sonto Pooe, received investment from Rushil and Secha Capital. But it has been the human capital and collaborative work between Sonto and Rushil that has propelled the recent sales growth.

And the impact investing and conscious capitalism investment strategy is growing: Caleo Capitalan international wealth and asset management business, recently entered into a strategic partnership with Secha to form a 12J investment vehicle, Secha Capital VCC, to ensure that many more job-creating South African SMEs can access this growth and human capital.

Rushil Vallabh: Profile

Rushil Vallabh has experience in a variety of industries, from engineering to financial services and consulting. Most recently, Rushil was a consultant with Bain & Company, Before that, he worked at FNB. His career began as an Aeronautical Engineer at CSIR, after graduating from Wits. Rushil holds an MBA from Cambridge University.








10 May 2017


PRESS RELEASE: Caleo Capital partners with Secha Capital

 Caleo Capital, an international wealth and asset management business, has invested in and entered into a strategic partnership with Secha Capital, a patient capital impact investment holding company, to form a 12J investment vehicle, Secha Capital VCC.

Read more:

Press Release – Johannesburg, Gauteng, South Africa

Caleo Capital, an international wealth and asset management business, recently partnered with Secha Capital, a patient capital impact investment holding company that invests in established FMCG and agribusiness SMES in South Africa. The partnership has established Secha Capital VCC, a 12J investment vehicle designed to grow South African SMEs, with the dual mandate to accelerate the growth of SMEs and to create sustainable jobs.

Caleo Capital founder and CEO, Nicholas Liebmann, said:
“It has long been the goal of Caleo Capital to invest in the impact investing asset class. Our clients are excited by the opportunity to have direct exposure to SMEs with positive impact.

“And we are excited to have found the right partner in Secha Capital, with Rushil Vallabh and Brendan Mullen leading the newly created vehicle. The design of our 12J is both returns and impact focused. Caleo and Secha will allocate investment capital into South Africa’s most promising SMEs and then the team will work side-by-side with the companies to help them grow.”

“Caleo, together with our clients, is seeking investment opportunities that have positive social outcomes. However, this traditionally meant lower returns. Our partnership with Secha Capital upends the traditional model, we do good and expect high returns. And it is just the start—we intend to find more local, high-impact, low-risk, investment opportunities in which to allocate Caleo’s assets.”

Added Secha Capital MD, Rushil K Vallabh:
“We are thrilled and proud to partner with the team at Caleo Capital and to be aligned on the mission and vision: By working together, we can bring the capital, experience and network required to help grow South African SMEs.”

“Secha Capital VCC is the perfect platform to serve SMEs that have previously been ignored by the business community”, Vallabh continued “We provide capital, management expertise and market access – solving the top three pain points of most small businesses. We are confident that if we combine our experience from top-tier finance, consulting and industry with the entrepreneurial spirit, market knowledge, and grit of great SME founders, then we can create value for the investors and operators alike.”

About Caleo Capital
Caleo Capital is an international wealth and asset management business which creates simplistic, transparent investment solutions, manages a significant portfolio of assets on behalf of their clients. Caleo offers a full suite of individualised services: wealth management, asset management, corporate advisory and insurance. Caleo takes great pride in fully understanding its client’s vision, and use their wealth of experience and expertise to bring that financial goal to fruition. By keeping communication transparent and candid, Caleo offer clients genuine personal guidance and informed financial solutions.

About Secha Capital
Secha Capital provides patient capital to established African SMEs in the “missing middle”; they address the management gap by joining the management team; and they reach full potential via an accelerator toolkit. Secha Capital is based in Johannesburg, South Africa and focuses on established companies in the FMCG and agribusiness space.

Secha Capital VCC is an approved section 12J company

Section 12J is a tax incentive regime implemented by the South African Revenue Service and SA government to increase funding to small- and medium-sized businesses. It allows companies, trusts and individuals to deduct 100% of the full amount invested in qualifying Venture Capital Companies (VCCs) from taxable income. The Secha Capital VCC does not collect a management fee or a raising fee. – @SechaCapital

For further enquiries contact:

Secha Capital
Brendan Mullen
+27 76 376 1629

Caleo Capital
Danielle Melville
+27 83 462 8547